My Story

My journey in the jewelry industry began back  in 1999 at a traditional jewelry store, where I started as a sales associate and became a certified Diamontologist while I worked my way to store manager.  Those early years taught me the foundations of the industry and gave me an appreciation for the art of fine jewelry and the sentiment it carries.

Bored of corporate structured stores, I moved on to independent stores after a few years where I gained hands-on experience in buying and evaluating jewelry for resale. It was during this time that I began to see the industry differently - and realized that the traditional retail model storefront, with it's heavy overhead, isn't really in the customer's best interest.

So, in 2016, I put my idea into motion: a jewelry business without the unnecessary costs of a storefront. 

I purchased my first diamond ring with the intention of reselling if for profit.  When that sale was successful, it gave me the confidence to officially launch my own business - one built on transparency, value, reputation and personalized service.

Today I am proud to offer my clients the best of both worlds - the expertise I gained from professional corporate training combined with the knowledge of resale value and wholesale cost.

That's why I created the Your Story Collection - a series of custom rings designed  by real clients and meaningful chapters in their lives.  Each design, like "The Jane" or "The Teresa", carries a name and a story, reminding us that jewelry is about connection, memory and love.

When you choose a piece from this collection, you're not just buying a ring - you're carrying forward a story that becomes one of your own.

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